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fresh mint mocktails

Mint 101: Why Fresh Mint Matters for Your Cocktails & Mocktails

Fresh. Vibrant. Alive.
Learn why we’ll never serve a drink without garden-grown mint—and why you shouldn’t either.

by: The Rustic Avenue Mobile Bar 06/30/2025

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Why Store-Bought Mint Just Doesn’t Cut It

Let’s be real—those plastic-packaged, limp leaves from the grocery store?

They’re already halfway to wilted before you even get them home.

 

Here’s why homegrown, freshly harvested mint makes all the difference

 

  • More essential oils = more flavor

    Fresh mint releases complex oils you’ll never get from store-bought bundles. That’s what gives your cocktail that cooling, clean, herbal lift.

  • Cooler, brighter flavor

    Fresh mint doesn’t just taste better—it feels better. It refreshes the palate and makes even your mocktails feel luxe.

  • It looks alive (because it is)

    Vibrant color, sturdy stems, no sad sogginess. Our fresh-cut mint stands tall in your glass—like it knows it’s the main character.

How to Store Mint
 (So It Stays Beautiful, Flavorful & Cocktail-Ready)

Mint may be one of the most low-maintenance herbs to grow, but when it comes to storing it—especially after harvest—it’s a whole other story.

Here’s exactly how we keep our homegrown mint at its peak for every event:

 

Hydration- After harvesting, trim the ends of the stems and place them upright in a clean jar or glass of cold water. Think of it like flowers—you’re giving those stems a drink. Change the water every day or two to keep them thriving.

 

Cover it (but let it breathe) - To keep your mint from drying out, loosely tent a plastic produce bag or beeswax wrap over the top of the glass. This locks in moisture while still allowing airflow—keeping the leaves fresh and perky without turning them soggy.

 

Don't beat the flavor out - Muddling mint? Less is more. You’re not trying to destroy the leaves—you’re coaxing out their oils. Use a light press or clap the leaves between your hands to wake up the aromatics without bringing out bitterness.

 

Harvest it early- The best time to harvest mint is in the early morning, before the sun evaporates the essential oils. That’s when it’s most fragrant and most flavorful—which is why you’ll find us snipping stems at sunrise before big events.

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Our Favorite Mint Varieties
(Yes, There’s More Than One!)

Not all mint is created equal. At The Rustic Avenue, we grow several varieties for different flavor profiles, vibes, & seasonal drinks. Here are a few of our go-to favorites—& why they make every pour extra special:

Spearmint (Mentha spicata)

Bright, clean, and slightly sweet

This is your everyday hero—perfect for mojitos, juleps, and mocktails. Spearmint is mellow, approachable, and plays well with citrus, berries, and cucumber.

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Apple Mint

Soft, fuzzy leaves + a fruity, round flavor

This variety has a hint of sweet apple and a smoother texture. It’s perfect for herbal teas, honey-based cocktails, and gentle garden sippers.

chocolate mint

Dark, rich, and subtly cocoa-scented

Yes, it smells like a Thin Mint cookie—and yes, it’s as amazing in cocktails as it sounds. We use chocolate mint in espresso martinis, bourbon infusions, and cozy fall mocktails for an earthy twist.

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lemon balm

Technically not a mint, but part of the mint family.

Bright lemony flavor with calming energy. We use this beauty in teas, floral mocktails, and any drink where we want a citrusy-herbal balance.

Mojito Mint
(Mentha × villosa)

The real deal from Cuba—mild and aromatic

More delicate than spearmint, this is the variety traditionally used in Cuban mojitos. Less sharp, more mellow—absolutely stunning in summer drinks.

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 From Garden to Glass: 5 Herbs We Pour With Purpose

by: The Rustic Avenue Mobile Bar 07/22/2025

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Your event should taste as good as it looks.

We don’t choose ingredients for decoration. We choose them for feeling.

At The Rustic Avenue, our bars are rooted in what’s seasonal, sensory, and intentional. That means every herb we grow, pick, and pour is chosen for a reason—whether that’s to welcome, awaken, ground, or surprise your guests. Here are five of our signature herbs that turn every cocktail or mocktail into an experience.

1. Mint | The Inviter

Fresh. Familiar. Friendly.

Mint sets the tone for what’s to come. It’s bright, cleansing, and unmistakably refreshing—the perfect first note for welcome mocktails or afternoon resets. Whether muddled into lime or topping a garden fizz, mint says, “You’re in the right place.”

 

Why we use it: It’s the great equalizer—inviting to everyone, especially at events with a zero-proof or mixed-drink crowd.

Try it in: A cucumber-mint recovery spritz or a lemon-mint sparkler at golden hour.

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2. Holy Basil | The Grounder

Warming. Earthy. Functional.

Holy basil (also called tulsi) brings depth and clarity to our pours. It’s a favorite for retreats and wellness-focused events—where guests want to feel good in every way. Slightly spicy, a little sweet, and always grounding.

 

Why we use it: It’s more than flavor—it’s a feeling. A subtle way to honor body and mind.

Try it in: Our garden fire tonic mocktail or as part of a calming pre-ceremony blend.

3. Lemon Verbena | The Brightener

Light. Citrus-forward. Clean.

This herb is like the first light through the trees. Gentle yet vibrant, lemon verbena is perfect for day-of menus that want to feel fresh and alive. Its soft citrus aroma is a quiet wow that sneaks up in the best way.

 

Why we use it: It brings a lift without overpowering—a sensory “ahhh” moment.

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4. Lavender | The Softener

Floral. Calming. Thoughtful.

Lavender is your event’s deep breath. It adds a whisper of elegance and  i. When paired with lemon, honey, or berry, it feels timeless, refined, and just indulgent enough.

 

Why we use it: For our guests who love something beautiful and just a little unexpected.

Try it in: A lavender lemonade spritz served with petal ice and a story behind it.

5. Rosemary | The Anchor

Bold. Aromatic. Textured.

Rosemary makes its presence known—but with purpose. We love it for its structure, aroma, and showmanship. Whether torched, infused, or layered into a smoked garnish, it invites pause and depth.

 

Why we use it: It tells a story. It commands attention without taking over.

Try it in: A rosemary-citrus fizz served over artisanal ice or our signature rosemary pear cocktail for evening moments.

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